Red Home Realty

March 8, 2010  |  Portfolio

““Our goal was simple: a search-able database of properties with helpful home search tools. We also needed a flexible content management system that would allow us to easily update the site with new properties, market information, and more. Your Marque executed our vision with perfection – it’s easy to use, our clients love the search tools, and the return on investment for the site has far exceeded our expectations.”
- Gus R., Founder
Red Home Realty

Vision

As a new player in a competitive local market, Red Home Realty needed a website that offers useful features unavailable with their competitors and an easy-to-use interface that focuses on captivating and capturing visitors.  But perhaps most importantly, they needed a system with easy-to-use content management and search capabilities to ensure that they could continuously update the site and provide up-to-the minute property information without having to constantly deal with developers.  This was a start-to-finish project that started with logo design and went all the way through SEO and blog design efforts to increase visibility of the finished project.

“We’re amazed at the number of new leads we generated through our blogging efforts – more than 35 in the first month since launching the site!” – Gus R.

Project Elements

The Results

Red Home Realty is now fully operationally and provides best-in-market search services for clients anywhere on the planet who are looking for Austin, TX real estate. You can check out the final product here or check out the company blog to learn more about the company.

About the project

Red Home Realty is a full service real estate brokerage specializing in buyer representation for downtown Austin condos and first time homebuyers in Austin, TX.

West Campus Living

October 11, 2009  |  Portfolio

“We wanted our visitors to be able to find what they need, when they need it, without flashy graphics or complex menus. Your Marque perfectly executed our vision, creating a site as easy to use as it is visually effective. Our users praise us for providing the best property search tools in our market, and Your Marque’s content management system that makes it easy to keep our info up to date. The new site does more than just represent our brand – it connects us with our customer base, generates new leads, and puts our best foot forward online. We couldn’t have asked for more.”
- Patrick C., VP of Operations
West Campus Living

Vision

As a major player in a niche market, West Campus Living needed a website that stands out from the competition while remaining client-focused and easy-to-use.  They also needed the best content management and search capabilities in their market to ensure that they’d stay ahead of the pack as their competitors attempted to catch up on the web.  This was a start-to-finish project beginning with logo design and ending with SEO and PPC efforts to increase visibility of the finished project.


“The surge in internet inquiries after the redesign was almost too much to handle!” – Patrick C.

Project Elements

The Results

West Campus Living is now up-and-running and attracts over 10,000 users per month despite being targeted at a small, niche market.  Visit the site here to see the final product.

About the project

West Campus Living is a full service real estate brokerage serving students and families at the University of Texas at Austin.

The Greatest Minds

October 11, 2009  |  Portfolio

“We needed a solid lead-generating website as the hub of our national sales campaign for The Greatest Minds, and Your Marque understood that our bottom line was ROI – if the site didn’t help us generate sales leads, it didn’t matter how good it looked. Their emphasis on easy-to-find contact forms and our national Golden Ticket contest, coupled with their SEO efforts to put us in front of our audience, lead to increased traffic and more tickets sold. We’re extremely happy with the site and highly recommend Your Marque.”

- Mike K., CEO
The Greatest Minds

Vision

The Greatest Minds was created to inspire high-acheiving high school students to get a head start on their future by attending a lecture series in New York City featuring some of the best and brightest Ivy League professors doing research in cutting edge fields.  But the website needed to do more than convey the quality of the speakers and the prestige of acceptance for the event – it needed to encourage visitors to submit their applications and request information on their first visit.  This project picked up after the initial logo design and branding, and completed the site as well as implemented the ongoing SEO and PPC efforts.


“We were stunned at the elegance and simplicity of the finished project.” - Mike K.

Project Elements

The Results

The Greatest Minds website is now fully operational and over 500 students have utilized the submission form to submit application and test score information for consideration in the program – you can check out the finished project here.

About the project

The Greatest Minds is a highly-selective, three-day, academic “rock concert” that brings top professors from the Ivy League and influential government advisors to a conference tailored specifically for intellectually curious students.

Austin City Living

October 11, 2009  |  Portfolio

“As our company continued to grow, it became evident that having a great website was no longer something we could put off. Budget was important, but Your Marque was creative in their approach and speedy in their implementation. They went above and beyond simply translating our instructions to the page and took the time to really understand what we needed the site to do for our users – the result blew us away and worked for our budget.”

- Fred M., President / Founder
Austin City Living

Vision

Already an established competitor in the lucrative and fierce Austin real estate market, Austin City Living needed a site that focused on a singular goal: generate more leads and close more deals.  The site focuses on lead generation through strong calls to action and easy-to-navigate sections, and also utilizes IDX integration to allow users to search real estate listings throughout Austin.  A featured properties bar highlights the many projects marketed by the firm, and a recently added video tours function enables clients to get a feel for properties from the comfort of their home or office.

“We love the site, and we love the revenue it’s helped us generate.” – Fred M.

Project Elements

The Results

Austin City Living is a thriving central Austin brokerage and is also project manager for over 10 major residential projects throughout Austin including Willowbranch Lofts and the Monte Vista condos.  Visit the site here to see the final product.

About the project

Austin City Living is a full-service real estate broker and project marketing firm located in Downtown Austin, Texas serving the needs of buyers, sellers, and investors in Central Austin, downtown, and surrounding areas.

The Allandale

October 10, 2009  |  Portfolio

“Our old website just wasn’t cutting it. It was presentable to a certain degree, and it clearly had our contact information, but we just weren’t getting the leads we had hoped for. Your Marque did a website redesign and the results were outstanding – not only does the site look great and feel very user-friendly, but we’ve seen dramatic increases in our online visibility as a result of their search engine optimization and site map improvements. Bottom line: we’re getting more leads and closing more deals thanks to a sharp (and smart) website redesign by Your Marque.”

- Dereck J., Marketing Director
The Allandale

Vision

As a high-profile residential property, the Allandale already had moderate name recognition, and the location of the property meant there was a stable, if small, amount of lead traffic to the site. But as sales stagnated the project needed a boost. The Allandale needed a full website redesign not just because the existing site was lacking in visual appeal, but because the success of the project depended on attracting new traffic and getting new leads. With improved search engine optimization, better flow and usability, and a sharp new look, the new website resulted in increased traffic, more leads, and more closed deals. To learn more about the optimization techniques employed during this website redesign project, click here.


“We were stunned at the incredible impact the redesign had on our bottom line.” – Dereck J.

Project Elements

The Results

The Allandale dramatically increased web leads and online visibility following the redesign, and the marketing director couldn’t have been happier with the results. Check out the dramatic difference between the old and new sites.

About the project

The Allandale is a condominium project in Austin, TX serving the needs of Central Austin residents looking for an active midtown life style at highly affordable prices.

Zeebah CRM

October 10, 2009  |  Portfolio

“After exploring a variety of subscription CRM services, we determined that in terms of scalability, simplicity, and cost-effectiveness we could probably do better by creating a more streamlined CRM system for real estate agents with only the features we needed. The Your Marque team did an excellent job of translating this objective into the most intuitive and effective CRM we’ve ever used – and with a fresh, clean look too. Zeebah has helped our company become more efficient and better serve and retain our client base.”

- Aaron B., City President
Apartment Lovers San Marcos

A mid-sized apartment locating and real estate firm operating throughout Texas, Apartment Lovers needed a way to track and manage their large client base, connect their agents with new leads in a user-friendly email-based format, and implement effective client retention strategies. Zeebah is a CRM system that includes features such as project management tracking, client and contact databasing, email notifications, task reminders, and more, and is fully scalable to enable the administrator to add an unlimited number of new users as the business expands.


“Zeebah keeps us organized and helps us track and retain our large client list.” – Aaron B.

Project Elements

The Results

Zeebah.com now manages over 1000 clients and contacts for Apartment Lovers throughout Texas, has increased productivity for the firm, and enables new agents to be added constantly without the need for additional programming time.

About the project

Zeebah is a fully scalable and searchable client relationship management system designed to facilitate positive client relationships to meet the needs of busy real estate professionals.

Riverside Grove

October 10, 2009  |  Portfolio

“As a new and ambitious green residential development in Austin, TX, we’re confident about the product we offer and the competency of our sales staff. But in this down real estate market we realized that using every tool at our disposal was key to making sure we met our sales goals. After getting a detailed quote from Your Marque, we decided to hire them for a full package – everything from logo design to the finished website. We’re thrilled with the results – the site is gorgeous, the features are powerful and easy to use, and we’ve been impressed by the lead traffic and positive visitor feedback.”

- Herman C. Developer
Renaissance Properties

Vision

New kids on the green-building block, Riverside Grove needed an online boost to ensure that their product would sell out quickly even amidst a troubled real estate market. With a new website from Your Marque (as well as full brand development and a content management system), Riverside Grove was able to become highly visible in just a few months, and the site encourages repeat traffic and makes life easy for the salespersons. Among the many features on the lead-generating site are a searchable database, easy-to-use graphical availability tools, an impressive photo and video gallery, and consistent calls-to-action that have lead to excellent rates of user interaction.


“We love the positive feedback we’ve gotten on the site and the gorgeous design from Your Marque!” – Herman C.

Project Elements

The Results

Riverside Grove now generates consistent lead traffic with the website, and is currently in the pre-sales phase of the project. Construction is already underway and is schedule for completion next year, but online visibility has enabled the project to garner early attention and generate a sizable visitor list.

About the project

Riverside Grove is a forthcoming residential development of townhome-style condominiums in the rapidly developing Riverside area of Central East Austin scheduled for completed in 2010.

DormAid

October 10, 2009  |  Portfolio

“We had never undertaken a joint web development effort, but Your Marque made it easy to collaborate and get our project done better and faster. They worked with our existing framework and with an additional design firm to get the project completed in advance of our deadline, and we’re very pleased with the results. Your Marque brought their expertise in the area of eCommerce and user search to help us build a website that makes it effortless for our clients throughout the country to sign up for services and purchase products. We’re happy with our decision to go with Your Marque.”

- Mike K., Founder and CEO
DormAid

Vision

As the leading national college services provider, DormAid provides laundry, cleaning, data backup, storage, delivery, and a variety of other services and products to busy college students at more than 60 campuses nationwide. Their website is the focal point of their sales strategy, and allowing students to search for their school and get an easy-to-navigate display of available services and prices is the primary focus of the site. In addition to the clean front-end interface, DormAid also needed a content management system that was scalable and allowed the number of schools and the number of services and products offered to expand without limit as the company grew. The current website meets these challenges and has enabled DormAid to stay at the top of their market and continue to expand to additional campuses throughout the United States.


“Your Marque helped us deliver a clean and intuitive site that makes it easy to do business with us.” – Mike K.

Project Elements

The Results

DormAid has rapidly expanded to serve numerous campuses throughout the US, has received significant press attention through media such as The Daily Show and CNN News, and continues to thrive despite the overall economic downtown. To see the results, check out their national website here.

About the project

DormAid is the leading national college services provider in the United States, offering laundry, cleaning, data storage, and delivery services to more than 60 campuses nationwide.

The Property Society

October 10, 2009  |  Portfolio

“We knew it was time for a new look, and after realizing that our existing site wasn’t optimized to be found by search engines, we called Your Marque for a quote. They were able to work within our budget and go off of our existing framework but designed a new look that’s a solidly built as it is attractive – their search engine optimization techniques have made us more visible, and our tenants really enjoy our new resident portal. The redesign has helped our business get to the next level and the increase in web traffic and new leads has more than paid for the costs of the redesign. Your Marque did an excellent job despite the constraints of our budget.”

- John O., President
The Property Society

Vision

The Property Society was already a successful management and investment firm serving Central Austin, but the existing website was holding them back. Because the website is a primary point of contact for new clients as well as the primary method of contact for residents, it was imperative that a redesign take place that focused on two critical factors: online visibility for lead generation and usability for new and existing visitors. The redesign gave them the confidence to utilize the website as the client building tool it needed to be. The Property Society is now well-equipped to expand their business and continue to succeed as major players in the Austin real estate and property management business.


“The improvement from the old site is unbelievable. Now our customers can find us and we’ve got a site we’re proud of.” – John O.

Project Elements

The Results

The Property Society now has a fresh new look and is thrilled that their tenants and prospective clients are able to more easily navigate their services, as well as the fact that they are significantly more visible online. You can see the transformation by looking at the old site here and the redesigned site here.

About the project

The Property Society is a full service management company offering property management services, development consultation, and HOA Management services in Austin, TX.

Invoice Smart

October 9, 2009  |  Portfolio

“We were searching for an invoice and billing system to meet the needs of our busy leasing and sales office. The most critical features we needed were an easy-to-use submission system for agents, a content management system to update users and clients, and a detailed and customizable reporting function for our administrators. Invoice Smart perfectly meets our needs and enables us to focus on closing deals instead of on dealing with invoicing after the fact. It’s quick and easy, it’s aesthetic and fun to use, and it just works.”

- Chad M., VP of Technology
Rojo Partners

Vision

As a major brokerage in the Austin, TX area, Rojo Partners needed a solution to a growing problem – invoicing and billing had become a complicated and exhausting process, AR was a constant and growing concern, and individual agents and their brokers had no way of easily tracking performance in such a way as to facilitate an ongoing dialogue and track agent’s goals. Invoice Smart allows for unlimited scalability – administrators are able to add new agents or vendors at the touch of a button – as well as the ability to track the progress of each individual agent, the company as a whole, and the outstanding payments to ensure that payments are received quickly and agents are kept in the loop.


“Invoice Smart enables our agents to worry about making money instead of collecting it.” – Chad M.

Project Elements

The Results

Invoice Smart is now the invoicing tool of choices for numerous agents and brokers throughout Central Texas and the easy-to-use system with a variety of reporting functions makes it easy to track and collect invoices without worrying about piecemeal systems or complicated submission systems.

About the project

Invoice Smart is an online invoicing and billing system for real estate professionals currently in use by a variety of brokerages throughout Central Texas Learn more about Invoice Smart here.